SPRINGBOARD STUDIO

Redesigned WordPress website

Project

We created Springboard Studio’s original website when it was a startup nonprofit and only needed a one-page “business card” presence. In time Springboard’s offerings and audience grew, and the organization approached us to build a bigger, more sophisticated site. It needed to:

  • Bring visitors to class descriptions and schedules within one click
  • Offer an easy-to-read calendar of events
  • Improve search engine results in key areas
  • Reflect the studio’s soothing in-person feel
  • Be easy for non-technical people to update

Services

→ Website design, development
→ Information architecture
→ WordPress implementation
→ Theme customization
→ Content editing
→ Search engine optimization, submissions, business listings
→ WordPress training, site documentation

Outcome

Following launch, Springboard saw an increase in inquiries about their offerings and increased class attendance. Search engine results improved greatly; the studio now shows up in top results for key terms. Staff can easily update content on their own. Visitors say they love the look of the site and feel it perfectly represents the ambience of the studio itself.